Chapter 19 of 21 · Theme: The Future of Care

Innovation That Doesn't Pay Is a Hobby

ROI and TVO of AI in healthcare; the IBM Watson Health case as a warning.

With a blunt sentence as its title, the chapter argues that innovation in healthcare without demonstrable return, whether financial (ROI) or therapeutic value (TVO), is an expensive hobby disguised as strategy. The case of IBM Watson Health, a multibillion-dollar project that promised to revolutionize oncology and ended up sold for a fraction of its value, is used as a warning about investing in AI out of hype instead of evidence, clear metrics and well-defined use cases from the start.

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